OK, I have it to say this, especially in light of the title of these posts: THE CHURCH IS NOT FOR SALE!!! The church has already been bought and paid for as Jesus endured the cross, the grave and defeated death for us all. Retail customer service is hard. A retail salesman is trying to sell a [...]
Archive for February, 2009
Retail Church – Part 5
Posted in Foundation, Strategy on February 27, 2009 | Leave a Comment »
F + I = M
Posted in Aiken, Just Gil, Life Lessons on February 26, 2009 | Leave a Comment »
I spoke with one of the nicest customers I have ever known today. I’ll call him George. I have know George for about three years. He is retired career Navy, a graduate of the Naval Academy. Normally, when I have had the honor to meet graduates of our U.S. Military Academies, I notice a certain [...]
Retail Church – Part 4
Posted in Foundation, Strategy on February 26, 2009 | Leave a Comment »
The marketing is working. The demographic that Jesus has called you to reach is coming and checking out your church and seeing “what Jesus” is all about. The praise and worship is to your guests liking. The children’s church is reaching kids. The youth are learning and professing their faith in Jesus. New people are [...]
Retail Church – Part 3
Posted in Foundation, Strategy on February 25, 2009 | Leave a Comment »
Today I want to talk about being prepared to offer church customer service. A well thought out and well managed marketing plan will drive people to a specified place (even a church). If the place people are being driven to isn’t properly prepared, the people will leave and not come back. Have you ever seen a great commercial [...]
Retail Church – Part 2
Posted in Foundation, Strategy on February 24, 2009 | Leave a Comment »
What’s the point of customer service, if there aren’t any customers? Church customer service begins with the Pastor and flows down. If the Pastor believes that when the church doors are open, people should be sitting in the pews/chairs just because the church is open, there might be a problem. I love Jesus’ two “Greats.” [...]